Ente – Opening Our Books

(ente.com)

78 points | by Sherex 3 hours ago

9 comments

  • gortok 1 hour ago
    This is one of those vanity blog posts, a “look at us, we’re open” blog posts without actual openness, or rather, limited openness where it helps their image and not openness that could backfire.

    Businesses don’t operate based on revenue. They operate based on profit. They operate based on operating expenses. They operate based off of free cash flow. Showing off revenue and number of accounts is showing off a tiny portion of the picture, and says nothing about the health of a business.

    If you’re looking to ‘be open’ about the health of your business, then the operating costs would be shared, the amount the founders are ‘taking out’ of the business in dividends would be shared.

    There are businesses that operate 20MM a year in revenue, but practically speaking are broke, because of the way the business is being run.

    So for folks that don’t know better, this is a very cool thing ente is doing. For folks that run businesses and know better, this is a way to show off and ‘gain cred’ without actually having to be open about how the business operates.

    • dewey 17 minutes ago
      What's wrong with that? This is a post to show users that other people are paying for it (social proof) and that the project is developing well, similar to other projects sharing how many contributions or first time pull requests they got this month. That doesn't mean that you have to show everyones salary, how much the lunch in the office is costing and include a raw export of their bookkeeping setup.

      There's room for both.

      • chadash 2 minutes ago
        The accompanying blog post says "The one thing you couldn't see was how well Ente is doing as a business. Now you can."

        To the parent commenter's point, we don't have enough information to know if that's true.

    • monooso 5 minutes ago
      > Businesses don’t operate based on revenue. They operate based on profit.

      This does not bode well for the entire AI industry.

  • pseufaux 44 minutes ago
    I have been impressed with Ente products and customer service. It's good to see they are growing. That said, revenue information is not entirely helpful in a vacuum. I'd be more keen on seeing profit (even at a lower timeline resolution). What's the average cost for taking on a new customer? What's the retention/turnover? Etc. That said the products are great and I'd recommend them to anyone.
    • stavros 28 minutes ago
      I wish I could say the same. I tried Ente the other day, to see how it compares to Immich, but it was very hit-and-miss. Face recognition for people never worked, no matter what I tried, for example.
  • Cider9986 9 minutes ago
    Are there any other self-hostable E2EE cloud products as good as Ente? This company is great. AGPL as well.
  • speak_plainly 55 minutes ago
    Kinda unrelated, but the art direction on Ente's site is really top-notch.
    • Shalomboy 39 minutes ago
      I came to the comments to say the same thing! I would love to take a seminar or a class from the folks in their design department.
      • MomsAVoxell 22 minutes ago
        I found it over blown. It took me far too long looking past the ducks to find out what Ente actually does. The design team don’t seem to be interested in the product.
        • Cider9986 13 minutes ago
          > Safe home for your photos

          This isn't clear?

  • alimbada 17 minutes ago
    I was wringing my hands trying to decide between Ente and Immich for a while as I'm trying to de-Google. I went with Immich in the end, but Ente seems like a great alternative for anyone that doesn't want to self-host.
  • dabeeeenster 1 hour ago
    This is great - would love to see more data tho! I guess they are shy to post EBITDA, infra costs?
  • f3408fh 1 hour ago
    This is so cool. Congratulations! Have you considered opening operating costs as well?
    • vishnukvmd 1 hour ago
      ente.com/open is fully automated.

      Publishing operating costs will create operational overhead, since we've to manually consolidate, label and publish expense records. Not excited about doing that right now, but would like to in the future.

      Currently we've runway for a few years, and a margin of ~70% – entirety of which is reinvested into building Ente.

      • AnonHP 42 minutes ago
        If your margins are about 70%, do you have any plans to reduce your prices? Compared to other photo storage platforms, your pricing seems a lot higher. End to end encryption seems to be the only USP when a person looks at your hosted offering.
        • vishnukvmd 31 minutes ago
          70% is our gross margin. We have expenses outside of infrastructure (people, ops, marketing, ...).

          We have to reduce our prices, to make Ente's products accessible to a wider audience. But right now the focus is on building a sustainable business and increasing the probability of this business outliving us.

  • rbinv 1 hour ago
    Ente feels a lot like Smugmug did back then.
    • vishnukvmd 1 hour ago
      Thanks, I'm a fan of Smugmug :)
  • arcticbison 37 minutes ago
    [flagged]